Saturday, May 29, 2010

Schaefer beer ad

Unfortunately, I haven't had a Schaefer in quite a while but I do love this advertisement. Easily one of the top 5 cheap beer commercials and jingles of all-time:

Schaefer is the one beer to have when you're having more than one

Game Day Light













Game Day Light is the new beer sold by 7-11 and they also have Game Day Ice. I opted for the Light option as I hate Ice beer in general. When I heard that a convenience store was brewing and selling its own beer, I just had to try it.

First off, I like the can design. Simple red, white and blue with stars and a nice font. It also says Premium Brewed on it so as to at least give you the illusion that you're drinking something that doesn't taste like it was brewed in a prison toilet.

Regarding the taste, it goes down smooth enough. Like all light beers, it's only about 4% alcohol so unless you're 16, you'll likely have to drink quite a few to get a buzz. At a price of $7.99 a 12 pack (at least that's how much it is here in good ol Charlottesville, VA), it toes the line of actually being a cheap beer. I like the initial taste of it well enough, taste a little like caramel, but the aftertaste is weird. It's not overtly offensive or anything but it's not exactly pleasant. Because of that, I can't give it more than 3 Bundy Faces. I'd drink it again but it's not something I'd go out of my way to purchase.

Intro

Anybody reading this knows who I am and knows that I love cheap beer. All you beer snobs out there keep your Smutty Nose Arrogant Winter Nut Honey Belgian whatever beer and hand me a Schaefer for my left hand and an Iron City for my right and all is right in my universe. While talking to my best friend Erik Bushey, he showed me some pictures that he'd taken of various beer cans and it inspired me to take up blogging again. I've always been something of a cheap beer connoisseur so I figured I'd write down my thoughts on various brands that I drink. I will use the Matt Johnson Cheap Beer Scale which will utilize the Bundy Face unit of measurement. A cheap beer of the highest magnitude will receive 5 Bundy Faces whilst a terrible beer can actually receive negative Bundy faces.








The scale is as follows:

5 Bundy Faces=A beer that you would be proud to serve at a NO MA'AM meeting or drink while regaling everyone with tales of your 4 touchdown game.
4 Bundy Faces=Slight flaws but you'd still drink it while watching an episode of Psycho Dad
3 Bundy Faces=A few big flaws but still a beer you'd drink while hatching a zany scheme with Ted McGinley
2 Bundy Faces=An average cheap beer. You'd probably drink it while lamenting the fact that you work in a ladies shoe store but that's it.
1 Bundy Face=A really bad beer that would make you immediately run to the toilet and flush off-screen.
0 Bundy Faces=A beer so atrocious that you'd let Peg have one.